Seattle Sounders FC - The Champs Return
Five long months after their second MLS championship, Sounders FC was ready to go for #3. We whipped the city into a frenzy and brought new fans to the pitch for their season opener with an energy-fueled campaign that celebrated their victory with all the swagger of a champion, while lacing it with the irreverent spirit that both Sounders and Seattle are known for.
Watch the case study video here 👆, or scroll down👇 for the bits and pieces of the campaign.
Creatives: Lindell Serrin / Kai Neddersen